5 reasons LinkedIn Learning can help you become a valuable professional
Imagine a one-stop-shop of bite-size multimedia courses — from personal branding to project management to Adobe Illustrator to resume building. It has a name: LinkedIn Learning.
I stumbled upon LinkedIn Learning by accident. I was updating my LinkedIn profile to boost my job search, clicking here and there, until I found myself signing up for LinkedIn Learning’s one-month free trial — one of the few times I didn’t regret aimless web surfing.
Formerly Lynda.com, LinkedIn Learning is LinkedIn’s response to the growing demand for soft skills enhancement among professionals. In their 2018 Workplace Learning Report, LinkedIn noted how “communication”, “leadership”, and “collaboration” skills rank as the top three skills wanted by talent developers and executives the world over. These and many “role-specific skills” can be learned on LinkedIn Learning.
When my free trial expired, the only logical decision was to pay for the service, which is included in LinkedIn Premium’s Learning package. One of my best buys online. There are other features in the package, but to me its crowning jewel is LinkedIn Learning.
Below are the top reasons LinkedIn Learning can be an investment in your professional growth:
- LinkedIn Learning has 12,000 tutorials from various fields — technology, business, creative, you name it. And these courses are taught by select instructors, experts in their respective fields, including Facebook executive Sheryl Sandberg.
- The lessons are easy to understand and displayed in an intuitive format. Depending on the course, exercise files are also included to complement the videos (which can be saved for offline viewing). Transcripts are also available in case you simply want to review the lesson and don’t want to bother rewatching the video.
- The courses are self-paced: it’s up to you when you’d want to watch them. No need to wait for a particular date for a particular class to be held, as is the case with other e-learning platforms. Lessons are also cut to just 15 minutes or less — even as little as a minute — making sure that each segment won’t be too heavy for the busy professional.
- The tutorials are produced professionally and, as I’ve said, with legit experts as instructors. Such is the platform’s credibility that some multinational companies are now beginning to subsidize employee subscription to LinkedIn Learning for their learning and development (L&D) programs. Take cosmetics company Estee Lauder, for example.
- Last but not least, LinkedIn Learning is connected to your LinkedIn account, your professional profile on the Internet. If you want, you can automatically list on your LinkedIn profile the courses you completed or the relevant skills you gained from the courses.
The only drawback of LinkedIn Learning is, of course, the price. On a closer look, though, it doesn’t seem to be a drawback at all, especially if you’re serious about learning new skills or enhancing current ones. The Learning Premium package costs $29.99/month, or about about PhP53/day — about half the cost of a Happy Meal or a third of a Starbucks coffee.
Talk about investment.
Disclaimer: This post is not sponsored by LinkedIn.